Tommy Hilfiger’s hail to the islands or is it a rip off!
By Kris Jackson – Kingston Jamaica
Personally A part of me wants to hug him for his hail to the islanders and a part wants to throw rocks at him for straight up style biting.
The collection features a mix of silhouettes from the 60’s and 70’s and Hilfiger did not hold back, using caribbean prints, Jamaican and Rasta colours, he even threw in the crochet, mesh mariners and tams. The collection was chic 60’s/70’s caribbean street /beach style, cleaned up and modernized. Hats off to him for being inspired by our rich culture. Though I hate to admit it I kind of loved it!
On the other hand im soooo tired of these established Designers majorly cashing in on what caribbean designers, artists and artisans have been doing for decades! The collection was very reminiscent of what Cedella Marley has done (very well and successfully) in the past along with countless other Caribbean and in particular Jamaican designers. What’s interesting is, as a caribbean designer sending a collection with that look and feel down a runway is often seen as cliche, as unfortunate as it is, It’s partially our fault.
I do think some caribbean designers looking to stay within that cultural concept and wanting to show as spectacularly as Tommy Hilfiger Need to look at refining, Paying keen attention to the mixing of prints and solids while introducing unexpected silhouettes. Maintaining a clean collection among the chaos of all that colour and so much design is a delicate balance but given our first hand caribbean experiences there is no reason we shouldn’t be able to achieve it.